STRUCTURE YOUR GTM.

SCALE WHAT WORKS.

Simplify your strategy. Align your teams. Build a GTM engine that delivers.

 

We help B2B organizations activate the full GTM Partners framework — from segmentation and ICP definition to value messaging, plays, routes-to-market, and team alignment. Our consulting connects strategy with execution to create a repeatable, scalable go-to-market motion. Whether you're building from scratch or optimizing a complex revenue engine, we bring clarity, structure, and speed to your GTM — driving stronger alignment, faster pipeline velocity, and more predictable growth.
 

We specialize in...

Structured, Scalable GTM Strategy.

We help you turn go-to-market complexity into clarity — building a foundation that scales with you. Our work is grounded in the GTM Partners framework, ensuring your strategy translates into execution and growth.
GTM Design & Alignment 

We help you define your ICP, segment your market, and align teams around shared GTM goals. From marketing to sales to success, everyone pulls in the same direction.
Messaging, Plays & Routes-to-Market

We develop value messaging, scalable plays, and matching routes-to-market that support every stage of your buying journey — and your growth motion.
GTM Operating System Blueprint

We deliver a complete GTM system: org structure, workflows, governance, and metrics that support long-term performance and scale.
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GTM Strategy. Backed by Expertise. Built for Impact.

Why Us?

Go-to-market success starts with alignment — across your strategy, your teams, and your execution. We help you bring structure to that complexity, using the proven GTM Partners framework to design and operationalize a scalable GTM system tailored to your business.

Why Choose Infinityn for GTM Strategy?

  • GTM Expertise: Deep experience implementing scalable go-to-market models across industries, growth stages, and sales motions.
  • Proven Outcomes: We’ve helped clients accelerate pipeline velocity, reduce inefficiencies, and drive predictable revenue growth.
  • End-to-End Support: From diagnostics to roadmap design and execution enablement — we partner across your full GTM lifecycle.

Strategic Partnerships: We work in close partnership with GTM Partners and are certified service partners of Demandbase, Trendemon, HubSpot, and Salesforce — enabling us to integrate strategy with the best-in-class tools for execution.

Structure. Scale. Repeat.

Explore the six essential pillars of a GTM motion that delivers predictable growth.

We help you structure your GTM motion across teams, processes, and tools — turning strategy into measurable outcomes. Below are the core focus areas we will address to build a high-performing GTM engine.

Client Testimonial

Hear how we’ve helped B2B teams structure their GTM, align their revenue engine, and drive predictable growth.
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AVEVA wanted to generate highly qualified marketing leads that convert to pipeline/business. We were open to experimenting with new, progressive approaches to growth, and the Agile ABG concept from Infinityn seemed to be a promising route. The team at Infinityn helped me bring ideas, strategies, data, and collaboration opportunities that have been a contributing part of our 2021 progress so far. Thanks to their new concept and Demandbase expertise, we even went on to bag the B2B Innovator Award!
Andrew Reed
Senior Marketing Manager, AVEVA
Jörgen Kaufmann
Infinityn's exclusive strategy session is a great offer to someone who is seeking new inspiration to boost their growth in a structured and proven way. I can only recommend Robert Bukits (CEO) and his team. We have had great success with them in several companies where they assisted us.
Jörgen Kaufmann
CEO, K-Vision (ex-AVEVA, IHS, HP, IBM, BMC)

Exclusive Strategy Session

Unlock GTM Clarity

Let’s identify what’s working, what’s missing, and how to scale it — together.

In a focused 60–90 minute Teams session, you’ll collaborate with senior GTM consultants to diagnose friction in your current motion and outline the path to a more aligned, scalable go-to-market system.

I AM INTERESTED

 

Session bonus: a complimentary book copy

“Yes, It’s (Y)our Fault!: From Blame to Gain: Achieving Sales and Marketing Alignment to Drive B2B Growth”
by Kelly Hopping (CMO) and John Eitel (CSO) from Demandbase

As a special thank you for participating in our Exclusive Strategy Session, we are excited to offer you a complimentary copy of the newly released book, “Yes, It’s (Y)our Fault!: From Blame to Gain: Achieving Sales and Marketing Alignment to Drive B2B Growth.” Authored by Demandbase’s Chief Sales Officer and Chief Marketing Officer, this insightful guide is your key to unlocking seamless collaboration between sales and marketing teams. In this book, you’ll dive into:

  • Real-world anecdotes and practical insights that demystify the common struggles between sales and marketing.
  • Proven strategies to address the root causes of misalignment and foster a culture of unity.
  • Actionable steps that ensure both teams work together towards sustainable business growth.

YES, IT’S YOUR FAULT!: FROM BLAME TO GAIN: ACHIEVING SALES AND MARKETING ALIGNMENT TO DRIVE B2B GROWTH